TY  - BOOK
AU  - Sareen, Sandeep,
TI  - Encyclopaedic Dictionary of Marketing Vol.2 (M- Z)
SN  - 817625066X
U1  - 380 
PY  - 1999///
CY  - New Delhi
PB  - Sarup & Sons
KW  - Commerce, communications & transportation
ER  -