000 00517nam a2200145Ia 45e0
008 140102n2011 ii |||gr||||Z||||||eng
020 _a9788175544406
082 _a658
100 _aKapferer, Jean- Noel,
_eAuthor.,
245 0 _aNew Strategic Brand Management
_cJean- Noel Kapferer
_hTextual Documents
260 _aNew Delhi
_bKogan Page Ltd
_c2011
300 _a560.
653 _aGeneral management
942 _2ddc
_cTXT
999 _c24043
_d24043